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LYN FALK
Award Winning Designer, Business Owner and Speaker
Author, award winning designer, business owner and educational speaker Lyn Falk has earned national praise for her holistic, innovative, results driven design philosophy. Ms. Falk has devoted the past 22 years to teaching and helping retailers and business professionals build healthful, purposeful and productive spaces that move hearts, minds and merchandise. Her client list includes heavyweights such as Sears, Miller Brewing Company, the Kohler Company, S.C. Johnson, Breadsmith, Covenant Healthcare (now Wheaton Franciscan Healthcare), and Mercury Marine, although hundreds of independent retailers have benefited from her expertise as well. Her work demonstrates the positive influence a well-designed environment has on occupant health and prosperity.
Seven years after starting Retailworks, Inc., in 1995, Ms. Falk started Solterra Studios - a division dedicated to helping raise public awareness to the importance and benefits of creating, living and working in beautiful, healthful, sustainable environments.
In 2006, Ms. Falk created, wrote and produced Healthy Style, a one-hour special for public television on healthful, eco-friendly design and living. It aired on Milwaukee Public Television in the fall of 2006 and has been accepted by American Public Television as one of its current offerings. More than 50 stations throughout the nation have agreed to air the show. Additional installments of Healthy Style are in the works.
Ms. Falk consults and educates nationally on the benefits of creating, living and working in healthful and purposeful spaces and communities. She has taught classes at the University of Wisconsin-Madison and throughout the University of Wisconsin System.
She serves as a speaker and consultant to the National Main Street Network, helping revitalize downtowns in an effort to curb unnecessary urban sprawl.
Ms. Falk authors trend-setting and "how to" articles for numerous publications and currently writes a bi-monthly column, "Conscious Spaces," for the Outpost Exchange magazine, a popular publication on holistic living. In addition, she authored a comprehensive store design workbook entitled, "Designs that Move Minds & Merchandise."
A Wisconsin-registered interior designer, Ms. Falk serves on numerous business, educational and civic boards, including the Urban Open Space Foundation, and the advisory board for the Library of Sustainability at Milwaukee’s Urban Ecology Center. She was recently recognized for her work during a 7 year term on the board of the Wisconsin Green Building Alliance.
She earned a bachelor of science degree from the University of Wisconsin in 1983, with a double major in interior design and art. She has completed the coursework for a master's degree in business and design from the same university.
Contact:
184 South Main Street
Thiensville, Wisconsin 53092
262.238.1860 ext 103
lfalk@solterrastudios.com |
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